12 Revealing Charts to Help Benchmark Your Business Blogging Performance
Most inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. But how frequently does a blogger need to publish content in order to make a true dent in their marketing results? Furthermore, how does that vary between B2B and B2C companies, and smaller and larger businesses? Wouldn't it be great to have some blogging benchmarks to go by?
HubSpot just released its Marketing Benchmarks From 7,000 Businesses report, which provides helpful benchmarking data gathered from HubSpot's more than 7,000 customers who do inbound marketing every day. They have created 12 charts and graphs that highlight valuable blogging benchmarks to help you get on the right track with your business blogging efforts - for the full report go to the Hubspot blog