Funnel: Marketing meets sales in the new B2B
Right now B2B sales and marketing teams are at the epicentre of major change. Search and social, content marketing and lead nurturing, data and analytics - they’re all slamming together, totally transforming the marketing landscape. Funnel is part of the Festival of Marketing created by the combined teams of Econsultancy, MarketingWeek, and DataStrategy with am aim to get you up to speed with this transformation.
Econsultancy is a community where the world's digital marketing and ecommerce professionals meet to sharpen their strategy, source suppliers, get quick answers, compare notes, help each other out and discover how to do everything better online