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B2B Digital Marketing Briefing: Key Takeaways from FUNNEL 2012

Friday 14 December 2012
econsultancy
Econsultancy's B2B Digital Marketing Briefing focuses on key trends, challenges and best practices for B2B digital marketers. Based on the presentations given at Econsultancy's  FUNNEL 2012  event held in London in November 2012,... » More
To see the full report go to: B2B Digital Marketing Briefing: Key Takeaways from FUNNEL 2012

Tags: Analytics Analytics, B2B B2B, Content Marketing Content Marketing, Lead Generation Lead Generation, Social Media Social Media

Blaze - The 2013 BMA Global BMA Conference

From: Wednesday 29 May 2013
To: Friday 31 May 2013
United Kingdom
With 800+ b2b marketers expected to attend—from 300+ companies, 35+ states and 10+ countries—the BMA annual conference is one of the largest b2b marketing events in the world in 2013.  The e...

Tags: Analytics Analytics, B2B B2B, Content Marketing Content Marketing, Digital Digital, Marketing Marketing, Social Media Social Media

Buyersphere 2012

Friday 01 June 2012
Base One
Base One have commissioned a research study to explore how B2B decision- makers are using social media tools, plus digital and other channels to help them in the process of refining their needs and identifying suitable suppliers for major business pur... » More
To see the full report go to: Buyersphere 2012

Tags: Analytics Analytics, B2B B2B, Digital Digital, Social Media Social Media

Funnel: Marketing meets sales in the new B2B

From: Tuesday 08 October 2013
To: Tuesday 08 October 2013
London, United Kingdom
Right now B2B sales and marketing teams are at the epicentre of major change. Search and social, content marketing and lead nurturing, data and analytics - they’re all slamming together, totally...

Tags: Analytics Analytics, B2B B2B, Content Marketing Content Marketing, Data Data, Lead Generation Lead Generation, Lead Nurturing Lead Nurturing, Social Media Social Media