Insight

In the age of the Internet, brand trust has had to expand its terms.  In addition to transparency, accuracy, and reliability, it’s important that brands add privacy and protection to the list of trust-building elements. Especially when it c...

The tablet has powerful implications for the storytelling and reporting that readers value, and for the advertising they embrace as part of their magazine experience. Tablet technology is creating an incredible opportunity for magazine media to...

Digital circulation continues to draw the attention of consumer and b-to-b media owners as nearly 35% of the titles audited by BPA Worldwide are now reporting electronic editions, according to an analysis of audience data for the six-month perio...